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The Marketing and Branding group produces a wide range of print and digital communications – from event invitations to integrated marketing campaigns – serving university clients and advancement priorities. The group oversees the university’s visual identity and manages the Tufts homepage and upper level, the weekly Tufts Announcements email, the university’s main social media channels, information screens and events calendar, and a range of university web applications. We also partner with Tufts Technology Services (TTS) to provide Drupal web design, development and hosting services to university clients.

The Marketing and Branding group comprises four teams:

  • Design oversees the university’s visual identity, provides graphic and digital design expertise to university clients, and produces and maintains the university’s print and online publications;
  • Digital Content and Strategy manages the Tufts.edu homepage and upper level, the university’s main social media channels, the events calendar, a network of information screens across the three campuses, the weekly Tufts Announcements email and time-sensitive communications;
  • Digital Services, in partnership with Tufts Technology Services (TTS), provides Drupal web design, development and hosting services to university clients;
  • Marketing oversees print and digital marketing campaigns serving a range of university clients and advancement priorities.

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