The Office of Communications and Marketing combines editorial, public relations, and marketing and communications expertise to define the Tufts brand, reach prospective students, enhance the university's reputation, and communicate the excellence of our students, faculty, and programs.
We are currently seeking a diverse pool of qualified candidates with the desire to join a dynamic team. Open positions include:
Senior Digital Marketing Specialist
Tufts University’s Office of Communications and Marketing seeks a full-time senior digital marketing specialist to manage online marketing campaigns for a variety of revenue generating ventures, including building awareness of and growing enrollment in the university’s online, on-site and blended traditional and non-traditional education programs.
The ideal candidate will have 5-7 years’ experience in online marketing, managing budgets and achieving revenue targets. Proficiency in direct response principles and practices, including marketing and automation techniques, and hands-on experience managing online lead generation and conversion programs are required. Fluency with Google Analytics (or similar tools) and the ability to translate analytics and metrics into actionable insights are also essential. Ability to manage multiple projects with speed and accuracy in a deadline-driven, client-oriented environment are a must.